Trollbeads, a Danish family-owned jewelry brand, was established in 1976. Trollbeads is the original bead-on-bracelet concept. At the core of the brand lies self-expression through 600 different beads in sterling silver, 18 karat gold, murano glass, freshwater pearls, amber and gemstones. Trollbeads jewelry is available in more than 30 countries through the company’s own flagship stores, independent retailers and online at www.trollbeads.com.